Getting Started
Coaching and MentorshipGetting Started with Coaching and Mentorship
Launching your coaching sidegig requires careful planning and strategic action. Follow these steps to build a solid foundation for your coaching practice.
Step-by-Step Process
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Define Your Coaching NicheIdentify the specific area where your expertise, experience, and passion intersect with market demand. Consider career, business, life, health, relationship, or specialized coaching. 1-2 weeks
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Pursue Relevant Training or CertificationWhile not legally required, credentials build credibility. Consider ICF-accredited programs like Coach Training Alliance, iPEC, or niche-specific certifications. 3-6 months
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Establish Your Business BasicsRegister your business name, create a simple LLC (recommended for liability protection), set up a business bank account, and secure professional liability insurance through providers like Hiscox or CPH & Associates. 2-3 weeks
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Create Your Coaching FrameworkDevelop your signature coaching methodology with clear processes, exercises, and outcomes. Define your session structure, packages, and pricing (typically starting at $75-150/hour for beginners). 2-4 weeks
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Create a Simple Online PresenceBuild a basic website with your services, about page, and booking system. Consider platforms like Wix or Squarespace for quick setup, or create a profile on Coach.me or Noomii. 1-2 weeks
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Develop Client Onboarding MaterialsCreate coaching agreements, intake questionnaires, and welcome packets. Design a structured discovery call process to convert prospects into clients. 1 week
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Secure Your First ClientsReach out to your existing network, offer 3-5 pro bono sessions for testimonials, and create a compelling free discovery session offer. Consider joining platforms like LinkedIn ProFinder or Clarity.fm for initial clients. 2-4 weeks
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Deliver Value and Collect TestimonialsFocus on creating exceptional results for early clients, request testimonials, and refine your approach based on feedback. Join the ICF Community for ongoing support. 1-2 months
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Implement a Simple Marketing SystemDevelop a consistent outreach strategy: weekly social media content, monthly newsletters, or regular networking events. Consider joining local ICF chapters for connections. Ongoing
Total Time to First Earning
With focused effort, expect 3-4 months from initial planning to first paid client. Certification paths may extend this timeline, but you can begin coaching while pursuing credentials.
First Week Action Plan
Day 1-2: Foundation Setting
- Complete the ICF's Niche Clarifier Exercise
- Research 3-5 certification options that align with your goals
- Draft your coaching philosophy and unique approach
- Set up a dedicated coaching email address
Day 3-5: Systems Setup
- Create free accounts on Calendly, Zoom, and Stripe
- Design a simple coaching agreement (use templates from ICF Ethical Guidelines)
- Develop a 60-minute discovery call structure
- Set up profiles on LinkedIn and one coaching marketplace
Day 6-7: Client Acquisition Preparation
- Create a list of 20+ potential clients from your network
- Draft announcement messages for social media and email
- Develop a simple intake questionnaire for new clients
- Schedule 2-3 practice sessions with friends or colleagues
Official Resources
International Coach Federation (ICF)
The leading global organization for coaching standards, certification, and ongoing education.
Visit WebsiteCoach Training Alliance
Offers ICF-accredited coach training programs with business development focus.
Visit WebsiteCoaching Tools Company
Provides ready-to-use coaching worksheets, exercises, and business templates.
Visit WebsitePaperbell
All-in-one coaching practice management platform specifically designed for coaches.
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