Carvertise
Carvertise - Advertise On Uber, Lyft, and Grubhub Cars
Basic Information
Description
A media company that transforms cars into mobile advertising channels by connecting brands with drivers willing to display ads on their vehicles.
Brief History
Founded in 2012 by University of Delaware students Mac Nagaswami and Greg Star, Carvertise began as a scrappy startup and gained traction after securing a major campaign with ShopRite. It reached $1 million in sales by 2017 and expanded by targeting Uber/Lyft drivers.
Onboarding Process
Drivers apply to participate in campaigns, with selected vehicles wrapped in advertisements. Early campaigns involved direct commissions, but current processes are streamlined for professional campaigns.
Requirements
General Requirements
Drivers must own a qualifying vehicle and commit to displaying ads for campaign durations. Specific vehicle requirements are not detailed in available sources.
Technical Requirements
Regions
USA (all major markets)